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BabyBoomer-Magazine is a complete resource magazine for the Baby Boomer Generation including health, diet, fitness, exercise, travel, vacations, adventures, community, family, dating, activities, jobs, employment, business, finance, retirement, investment, shopping, entertainment, home, realestate, remodeling, and nostalgia.


Who Are the Baby Boomer Generation?

The Baby Boomer Generation, by definition, is someone who was born between the years 1946 and 1964. Now Baby Boom

ers are between the ages of 44 and 62.

The Baby Boomer Bomb Detonated in 1946 – as the 16 million Americans that served in World War II returned home,.leading to the biggest population boom in US history. Just as powerful as any atomic bomb, its effects have radiated through society for literally decades and will most certainly continue to do so for many years to come.

78 Million Baby Boomers were born between the years of 1946 and 1964  in the United States alone. The boom lasted until the introduction of the birth control pill in 1964.

Baby Boomers:
• Have more discretionary income (wealth) than any other age group
• Control 70% of the total net worth of American households – $7 trillion of wealth
• Own 80% of all money in savings and loan associations
• Spend more money disproportionately to their numbers
• Are not fanatically loyal to brands
• Watch television more than any other age group
• Read newspapers more than any other age group
• Account for a dramatic 40% of total consumer demand


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